Client Successes
Equipping Managed Markets Teams with Better Business Acumen
The Challenge
Working with iQue Group, this client identified an organizational need to prepare their team (Account Directors, Managers and others) for Business Acumen skills training. This was largely in response to specific and tangible customer feedback that “We want you to know our business better.”
The Solution
As part of the overall curriculum, iQue Group identified an immediate need to train team members on the process of critical thinking when analyzing market data so that the Managed Markets team can provide a “Value Solution” to its customers. The solution, a half-day workshop in which participants “ran a business” through a complex business simulation. Participants worked in teams to develop their business strategy, make key decisions, and evaluate their decisions to see the impact (both good and bad). Decisions were inputted into an online simulation, and through complex algorithms, projected the health of the fictitious organizations for a 5-year period.
What our client had to say...
“As a direct result of the Business Acumen Simulation, we were able to change the entire approach to strategic account selling within our managed care division. What an incredible achievement by all involved!”
