Client Successes
Achieving Award Recognition with Compelling Storytelling
The Challenge
This organization’s learning and development group was lauded by Training Magazine’s Top 125 award annually for its innovation and results. But with training leaders focused on strategic initiatives, they increasingly had less time to focus on the application process. After the company’s ranking slipped to #75 in 2012, iQue Group was contracted to assist with the 2013 submission. The client sought to leverage iQue Group’s depth of experience in learning and development and its third-party objectivity to propel the company back into the top quartile of the rankings and restore its recognition as a strong learning organization.
The Solution
A veteran iQue Group consultant counseled award committee members on how to gather the information that would shine the spotlight on the company’s learning best practices and innovations. Then she turned their individual contributions into a cohesive, impactful and compelling story that promoted the innovative features of the learning programs and tied them to the achievement of business objectives. This high-quality submission catapulted the client from #75 in 2012 to the top 20 in 2013. With iQue Group’s help the next year, the client again garnered a top 20 ranking and had one of its Best Practices selected for a separate award.
What our client had to say...
“Our iQue Group project consultant has vast experience in learning and development, and she used that to guide us in creating a much more compelling award submission. She wove our input into a cohesive story that highlighted our training innovations, always bringing an objective eye to the process. We were ecstatic with the results, so we asked iQue Group to help us with the submission again in 2014 and to work with us on our CLO Learning Elite Award submission.”
